US Stocks: Pershing Square Adds Meta and Liquidates Hilton Position
Bill Ackman’s Pershing Square Capital Management has executed a strategic pivot in its portfolio, revealing a **$2 billion** high-conviction investment in Meta Platforms. This allocation represents approximately **10%** of the fund’s total capital and marks a major shift toward AI-enabled growth.
To fund this entry, Pershing Square fully exited its position in Hilton Worldwide Holdings. The move underscores a transition from traditional consumer franchises toward technology platforms that Ackman believes are trading at a significant discount relative to their future earnings potential.
Market Performance and Valuation
As of February 2026, Meta’s market capitalization stands at approximately **$1.7 trillion**. While the stock has seen a **7.4%** decline over the last twelve months, Pershing Square’s tactical entry in late 2025 has already generated incremental gains. The share price rose **11%** in 2025 following the fund's entry and added another **3%** through early February 2026.
Despite recent volatility, market analysts estimate Meta’s intrinsic value could reach as high as **$1,080** per share. Current trading prices near **$670** suggest the market may be underappreciating the long-term structural advantages of the company's aggressive infrastructure spend.
AI Integration and Financial Growth
Meta’s recent financial results for Q4 2025 support this optimistic outlook. The company reported revenue of **$59.89 billion**, a **24%** year-over-year increase, beating analyst estimates. Earnings per share (EPS) reached **$8.88**, significantly higher than the projected **$8.19**.
The growth is largely attributed to AI-driven performance gains across its "Family of Apps." Key operational metrics include:
* **$10 billion** revenue run-rate for AI video generation tools.
* **30%** increase in Instagram Reels watch time in the U.S.
* **24%** lift in incremental conversions via new AI attribution models.
* **25%** more same-day Reels surfaced on Facebook through improved ranking.
Strategic Outlook for 2026
Meta has signaled a massive expansion in capital expenditures, projecting a range of **$115 billion to $135 billion** for 2026. This capital is earmarked for the "Meta Superintelligence Labs" and general AI infrastructure. Total expenses for the year are expected to fall between **$162 billion and $169 billion**.
Pershing Square maintains that these investments will unlock new layers of engagement through digital assistants and wearable technology. While the Reality Labs division continues to report operating losses—reaching **$6.02 billion** in the most recent quarter—management expects these losses to peak in 2026 before declining.
The hedge fund's 2025 return of **21%** provides a backdrop of strong performance as it bets on Meta becoming a core alpha driver. By focusing on AI's ability to refine advertising efficiency and content recommendations, Pershing Square is positioning itself for a period of platform compounding.